Modern businesses put Voice of the Customer (VOC) learning at the heart of decision making. It helps them stay in tune with rising customer expectations and competitive marketplaces.
The next level is making sure this experience data is both solicited and unsolicited, more conversational, and always on.
Help forming strategies to harness experience data the right way for your business.
Skills to select, test, negotiate deals, implement, and configure the best experience data tools.
Talent with data - to clean, process, query & refine for insights. Then automate and package into clear visualisations.
Experience to run the show for you, or get your projects kick-started. We can fill your in-house skills gaps.
If you're new to experience data, CX, or just want to make sure you're strategy is in-order, we can help you get started right.
This phase is all about implementing the right technology for deep learning. We've got technical experience with the best platforms.
Once things are configured we can help you expand the scope into new initiatives, or fill a skills gap to manage your VOC or market research programs.
We help businesses go beyond operational metrics. XP data adds new dimensions to customer understanding, competitor benchmarking, product enhancement priorities, and market research.
Plus, when you manage data sources well, you're adding new marketing opportunities too. Like showcasing favourable review scores as social proof to boost SEO and conversion metrics.
"Our data was complex, but Convinced made sense of a vast number of online conversations and delivered insights. It was really quite powerful and helped our transformation efforts"